WE LIKE TO MOVE IT, MOVE IT 2019!

Like many January resolutions, we “like to move it, move it!”. We are delighted to announce our first client of the year, Move It 2019 (see what we did there?!) the UK’s biggest dance event taking place at the ExCeL, London in March. Team Boom have been tasked with delivering a targeted acquisition campaign through digital media for the event – and …

ACTIONABLE INSIGHTS PROVIDING MEASURABLE ROI

Our in-house analysis team recently implemented actionable test-and-learn programmes aimed at maximising client ROI. Running split-testing on two variables via social media advertising, we were able to focus activity and spend into the best-performing events to generate the best possible return, in an incredibly cost-effective manner. We attracted over 37% of new event bookers over the season, and our new strategy …